Recently, while using Google search, I discovered that black hat traffic-generating content appeared on the first page of search results. My search keyword was “Shanghai to Nanjing network latency,” and the first page showed traffic-generating posts for escort services, as shown in the image below:

It’s worth noting that Google built its reputation on search technology, and its search results have always been highly accurate. The fact that black hat traffic-generating posts have appeared this time suggests that these operators have indeed found vulnerabilities in the SEO ranking algorithm and have effectively exploited them. Let’s try to guess how they’re doing it by looking at the search results.

It’s undeniable that 2023 has been a year of technological breakthroughs. The beginning of the year brought us the astounding ChatGPT, and as we approach the end, Google Gemini has sparked our imagination once again.

According to Google’s official introduction, Gemini is the first model to surpass human experts in MMLU (Massive Multitask Language Understanding). Its capabilities in reasoning, mathematics, and coding also surpass those of GPT-4. Moreover, it’s a multimodal model that can simultaneously process text, images, sound, and video, with evaluation scores higher than GPT-4V.

Previously, I created a tool for Lawyer Xiao Sheng to regularly screen posts online and determine if they are legal consultation-related. This requires text classification to judge whether the specified post content involves legal issues. As a backend developer with no experience in natural language processing, I only had a basic understanding of machine learning principles from my studies, but had never actually done a classification task. Fortunately, with ChatGPT now available, I decided to use its API for classification.